But the industry's claims to offering a "science-based" approach with sophisticated algorithm-based matching have not been substantiated by independent researchers and, therefore, "should be given little credence," they conclude.
"Online dating is definitely a new and much needed twist on relationships," says Harry Reis, one of the five co-authors of the study and professor of psychology at the University of Rochester.
Behavioral economics has shown that the dating market for singles in Western society is grossly inefficient, especially once individuals exit high school or college, he explains.
"The Internet holds great promise for helping adults form healthy and supportive romantic partnerships, and those relationships are one of the best predictors of emotional and physical health," says Reis. Comparing dozens and sometimes hundreds of possible dates may encourage a "shopping" mentality in which people become judgmental and picky, focusing exclusively on a narrow set of criteria like attractiveness or interests.
Here are 3 critical steps that a woman can take to weed out those individuals who lie and pretend to be something they’re not.While we received a handful of short, spammy, or rude messages (19 out of 41), Ok Cupid served up the most compatible matches of all the sites and apps we tested.All this is free, but to unlock features like incognito mode, read receipts, and a larger inbox, you can upgrade to a paid plan for per month.Step 1: Avoid Free Sites - There is a greater percentage of men who lie & misrepresent themselves on free sites compared to those charging a membership free.Men who spend money on an online dating site tend to be more serious and more committed to finding love than those who frequent the free sites.Tinder is also free, but it emphasizes matches based on chemistry — your photos are the most prominent part of your profile.